Connection at play
Launching Life-Space’s three year partnership with the Australian Open
IDEA
The science of our microbiome is complicated, so how can we explain this powerful ecosystem inside of us? By relating it to the sport we’re all watching.
After the Australian Open, Life-Space soon became the top selling brand of probiotics in Australia
CLIENT
Life-Space Probiotics
2023
Intergrated Campaign
Production: FutureDeluxe
ACDs: Jack Elliott & Lochie Newham
Producer: Luisa Peters
COLLABORATORS
We didn't get the chance to snag tickets to any games at Rod Laver to see the wall live, but we did get sent this picture. The arena wall included Life-Space bottles having a rally and keeping up the connection.